When you’re first starting out in your business or side hustle, money will be tight. You tend to struggle to make money at first, and when you do, it goes towards the black hole of start-up costs or is reinvested into the company to buy things you need. You could use all the help you can get from friends.

In this case, the type of “friend” listed below may be your actual friends, family members, former co-workers, network contacts, or a contact from someone else’s network. These are types of people helpful to know. They’re likely able to offer some free or discounted services you need to get started, and at minimum, can point you in the right direction.

The Marketer: Someone who understands basic marketing, such as creating websites, starting social channels, and writing a blog.

The Designer: A graphic designer can create your first logo at little to no cost and may be able to develop some basic images for you to start with.

The Lawyer: Having a contact in law may come in handy if you need someone to review a contract or agreement, but you don’t have the budget to pay for an expensive attorney.

The Writer: Someone with writing experience can write your initial website copy, including the “About Us,” team bios, and product descriptions.

The Salesmen: An experienced salesperson can teach you the fundamentals of selling and help you prevent wasting your time on tactics that aren’t likely to yield results.

After all, we get by with a little help from our friends.